Cultural Experience and Hospitality Design
Call Me Lola
Creating a gallery‑home that merges hospitality and culture—inviting guests to live among art and become part of the story.
As co‑founder and creative director of Call Me Lola, I conceived a three‑storey Art Deco residence in Mexico City where every room doubles as an exhibition. I oversaw spatial design, curated 20+ rotating artists and scripted the guest journey to immerse visitors in contemporary art.
Lola’s guest experience blends luxury hospitality, narrative storytelling, and cultural programming, creating a one-of-a-kind destination that has quickly become a magnet for travelers, collectors, and art afficionados. Our blended programming generates press coverage and offers a unique revenue model at the intersection of art and lodging.